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Saskatoon Transit and Google Collaborate on Transit Trip Planning 
 

For Immediate Release:  October 28, 2011
US11-443

Navigating the streets of Saskatoon by bus just got easier.  Today, Saskatoon officially joined the ranks of cities worldwide offering transit trip planning on Google Maps.  Over the past year, Saskatoon Transit staff worked in collaboration with the City’s Corporate Information Services Branch and Google to bring this new service option to Saskatoon.

“We’re really excited to be able to offer our transit users this service,” says Mitch Riabko, Manager of Saskatoon Transit.  “The long list of features Google offers will help ensure we’re providing the best possible travel experience for those who take the bus in Saskatoon, and we hope the service enhancements we’ll be able to provide through Google Transit will entice more residents to use the bus as well.” 

Google’s trip planning feature enhances the existing means of providing information to Saskatoon Transit riders.  It uses the same scheduling data used by the Saskatoon Transit Trip Planner, Click & Go, but operates independently and presents itself in the traditional Google format that is familiar to so many people – it’s easy to use and a great advantage for visitors to our city!

Other features include fare calculation estimates which lets users know the price of their trip, and compares it to the cost of transit to the cost of driving yourself.  You also don't need to know the exact location or the name of the business you’re going to.  With Google Transit, you simply enter a business name or category, and the service will conduct a search for you.  Google Maps also offers Street View ground-level images which allows riders to actually see a transit station or stop, where its located exactly, whether there is a covered shelter or bench, how far it is from a business, and other practical uses.

"As part of Google's commitment to develop useful public-private partnerships, we are pleased to welcome the City of Saskatoon to Google Transit,” says Ryan Poscharsky, Strategic Partner Manager at Google.  “This partnership shows the City of Saskatoon’s commitment to innovating, serving their riders, and attracting new riders.”

Trip plan results include a Google map showing the transit trip, departure times, bus stop locations, transfer information, and walking route details.

Transit on Google Maps is available on mobile devices (such as iPhone, Blackberry, and Windows Mobile) putting trip planning right in the palm of your hand. And Google Maps supports multiple languages, so it’s easy for international users.

To access the service, visit Google at www.google.com/transit and select “Saskatoon”, or visit www.saskatoon.ca, click on “T” for Transit, and select the Google Transit link.

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