City launches new active transportation safety campaign

Drivers, cyclists and pedestrians go together best when we all know how to safely share the road. The City of Saskatoon’s new BYXE Break Active Transportation Safety Campaign aims to promote safe and respectful interactions to create a safer, healthier and more enjoyable environment for pedestrians, cyclists and motorists.

Launching on Bike to Work Day, the BYXE Break campaign encourages the community to recognize that, no matter what mode of transportation we choose, we are all human beings deserving of respect. The campaign focuses on delivering important messages about sharing the road, understanding right-of-way and the many benefits of diverse transportation options.

The campaign also highlights the physical benefits of active transportation, such as improved fitness and well-being, and practical benefits like avoiding traffic congestion and freeing up parking spaces in busy areas.

Respect on the road is totally rad!

Learn more at saskatoon.ca/byxebreak.